Executive Staff

Marc Stephens, CFC – Chief Executive Officer
Franchise Consultant Since 2000

Marc Stephens has been in and around franchising nearly his entire life. He became a franchise consultant in 2000 and has assisted numerous entrepreneurs and franchisors achieve various goals in ownership, growth and success. In 2008 Marc began training and supporting other franchise consultants and to date has personally trained hundreds of today’s top producing franchise consultants. In addition to being a franchise expert Marc also has a strong background in e-marketing and various internet technologies and has been the driving force behind several technological advances in the franchise industry.


Alesia Visconti, CFC – President and Chief Operating Officer
Franchise Consultant Since 2014

Alesia has 20 years of experience helping people find career happiness. Her experience in the franchise field — and in FranServe itself — is unique. While serving as the CEO and President for an international career transition firm she discovered the world of franchise consulting. After researching other companies that also offered franchise consultant training, she saw FranServe was miles above the others. While a consultant, she experienced FranServe’s training, mentoring and support programs directly. Because of their techniques she quickly became a Top Producer.  Her achievements led to mentoring other consultants and spearheading “Success Programs.” Her executive experience in driving organizational success, orchestrating innovative programs, and leveraging partnership relations served as the perfect foundation to further expand FranServe. As President and Chief Operating Officer of FranServe, she never loses sight of her mission: to help others achieve their dreams of business ownership through franchising, and to train and support the industry’s best Franchise Consultants. Alesia was selected to be on the International Franchise Association (IFA) Membership Committee and is honored to be a Topic Speaker at the IFA’s 2018 convention.


David Craghead1

David Craghead, CFC – VP of Franchise Development
Franchise Consultant Since 2012

David began his career in franchising while attending VA Tech (V.P.I.) in Blacksburg, VA. During his senior year at V.P.I. he managed two (2) 7-Eleven Stores and later became both a Regional Sales Manager and a District Manager for 104 7-Eleven Stores in North Carolina and Virginia. His District was comprised of both franchise operations and corporate-owned stores. He was responsible for the build-out, launch, marketing and management of 23 new stores. Following a 17-year career with 7-Eleven and The Southland Corp., David accepted a position as National Director of Sales Training for the retail division of Electric Mobility Corp., a medical mobility products manufacturer headquartered in Sewell, NJ. In this position he interfaced with both medical and non-medical professionals for a period of 11 years until the company closed in 2012. The combined skills and experience from these two industries provided a solid platform for his career as VP of Franchise Development for the FranServe Corporation.


Don Clayton, CFC – VP of Membership
Franchise Consultant Since 2012

Don has spent the last 15+ years helping others achieve their dream of becoming an entrepreneur, first as a business broker from 2001 until 2012 when he joined FranServe as franchise consultant. His consulting practice utilizing the FranServe model was very successful. He quickly became a top producer and he developed a passion to make sure FranServe continues to be the industry’s best franchise consulting organization operating today. Don accepted the position of VP of Membership to insure only the most qualified and most likely to succeed join FranServe. Don knows exactly what it takes to be successful as a franchise consultant.



Jerry Rieder, CFC – VP of Consultant Development
Franchise Consultant Since 2012

Jerry has been a franchise consultant since 2012 and quickly became a Top Producer. He became part of the FranServe Training and Development Team in 2013 and has helped a large number of consultants become successful. His compassion and desire to see others achieve drives him to share his techniques and Best Practices with new and experienced consultants alike. He serves as a Trainer, a Mentor, and also as a Facilitator for FranServe’s Power Teams. His prior 25+ years of management experience with Fortune 500 Companies provides the foundation for aiding others to achieve their goals.


Matt Kreutzer – Franchise Attorney
Franchise Attorney Since 1999

Matt Kreutzer is a partner with the law firm Howard and Howard, PLLC. Matt, who is certified as a Specialist in Franchise and Distribution Law by the California State Bar’s Board of Legal Specialization, has spent fifteen years working with individuals and companies on issues relating to franchise law and is well-versed in all stages of the franchise relationship. Matt assists new and developing companies in developing, protecting and licensing their franchise and distribution systems. As part of this practice, he counsels companies regarding the laws and regulations pertaining to franchising nationwide and assists them in creating their contracts, Franchise Disclosure Documents, and other critical operational documents. With his background in franchise litigation, Matt understands the risks inherent in the relationship and works with his clients to limit those risks so that those franchisors can focus on brand and system growth.


Bobby C. Chung – Immigration Attorney
Immigration Attorney Since 2000

Bobby is an immigration attorney focusing on U.S. investment and business visas and advises and collaborates with franchise consultants in evaluating franchise businesses to determine eligibility for investment visas and green cards. Before entering private practice, Mr. Chung served as an Attorney Advisor with the U.S. Department of Justice, Executive Office for Immigration Review, where he assisted federal immigration judges in adjudicating immigration cases.  Mr. Chung has extensive experience representing foreign entrepreneurs in investor visa matters involving start-up franchises as well as acquiring existing franchise businesses. Based in the Los Angeles area, Mr. Chung helps clients on U.S. visa and immigration matters in all 50 State and worldwide. Mr. Chung is an active member of the California State Bar and the American Immigration Lawyers Association.