The Value of IFA Membership

There are many organizations for brands in the franchise space to join. FranServe, Inc. is a proud member of the International Franchise Association (IFA). Alesia Visconti, CEO and President of FranServe lists just a few of the reasons why she is adamant about being a member:

  • Some of the coolest people we know — everyone jumps in to help each other.
  • Endless supply of resources, thought leaders, educational material, webinars, etc. that strengthens our success as a business involved in the franchise space.
  • The IFA constantly has our backs. Best info around on PPP Loans, AB5, joint employer, and other issues near and dear to us all.
  • We all row in the same direction. One organization that unifies us all, no matter the specialty/category we’re in. Strength in numbers.
  • Opportunity to make a real difference… As FranServe’s CEO, Alesia dives in deep by being on the VetFran Committee, Membership Committee, a Max PAC Donation, attending FAN fly-ins, and actively participates on the Diversity Committee and the Supplier Committee. She is welcomed by all, and FranServe appreciates the many relationships we’ve formed because of our involvement.
  • The industry wide information and data we receive helps us to stay focused on the big picture. We have access to data others do not.
  • Best events in the industry designed to grow our businesses, networks, and knowledge.If you are a franchisor or supplier interested in joining/renewing your membership to the IFA, contact Paul Rocchio, CFE, IOM. The Franchise Family is a caring group of people passionate about your success. We welcome you with open arms!! For more information on the IFA visit https://franchise.org

Alesia Visconti, CFC, is the CEO of FranServe Inc., the world’s largest franchise consulting and expansion organization and the CEO/Publisher of Franchise Dictionary Magazine. She has 20 years of experience as a C-level executive, driving organizational development and taking companies to the next level. An author, professional speaker, and entrepreneur, her motto in life is “Work hard, play hard, help others, repeat.” As a self-proclaimed nerd, Alesia loves all things “superhero.”

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