Dear Alesia,
I am a former military professional and am considering franchise ownership as my next move. Can you comment, based on your experience, if veterans do well as franchise owners, or if I should be looking at something else for my future?
Bill, San Diego
Dear Bill in San Diego,
Veterans do extremely well as franchise owners. In my experience, I’ve found that the franchise community as a whole welcomes veterans and is appreciative of prior military service and the dedication and self-discipline that goes along with it. The franchising environment itself is also incredibly supportive for former military personnel. There’s a great deal of training and unity to ensure veterans, and all franchise owners, are successful.
Many, many organizations have a veteran discount and you should explore that to provide economic relief for your entry into franchise ownership. The International Franchise Association (franchise.org) has a VetFran Program that highlights brands offering discounts to veterans who are interested in joining our community.
If you want to pursue franchise consulting, please reach out to FranServe via teamfranserve.com to learn more.
– Alesia Visconti
Alesia Visconti, CFC, is the CEO/Publisher of Franchise Dictionary Magazine and the CEO of FranServe Inc., the world’s largest franchise consulting and expansion organization. She has 20 years of experience as a C-level executive, driving organizational development and taking companies to the next level. An author, professional speaker, and entrepreneur, her motto in life is “Work hard, play hard, help others, repeat.” As a self-proclaimed nerd, Alesia loves all things “superhero.”