As Pride Month arrives in June, it’s only fitting to highlight the strides and aspirations of the International Franchise Association (IFA) Pride Franchise Leadership Council (PFLC). Dedicated to promoting inclusivity, equality and representation within the franchising community, the PFLC is a beacon of progress and innovation. Over the past year, its achievements have been noteworthy, and its goals for the upcoming year are equally ambitious.
Achievements of the Past Year
Increased Visibility and Representation: The PFLC has worked to ensure that LGBTQ+ individuals are seen and heard within the franchising industry. This effort includes the creation of platforms for LGBTQ+ franchise owners, employees and allies to share their experiences. By showcasing diverse voices, the council has fostered an inclusive environment that celebrates differences and promotes understanding.
Educational Initiatives: Education has been at the forefront of the PFLC’s agenda. Over the past year, several webinars, workshops and training sessions on LGBTQ+ issues were organized. Educational initiatives empower and inform franchise businesses about the importance of diversity and inclusion.
Partnerships and Collaborations: The PFLC has formed partnerships with organizations that share its commitment to LGBTQ+ rights. By collaborating with advocacy groups and educational institutions, the council expanded its reach. These partnerships have resulted in joint initiatives like community outreach projects, further embedding the values of inclusivity within the franchising sector.
Support Networks: Recognizing the need for support systems, the PFLC has established networks for LGBTQ+ franchisees and employees. These networks provide safe spaces to connect, share experiences and offer support. The council also has implemented mentorship programs, pairing experienced LGBTQ+ owners with newcomers to the industry, fostering community and mutual growth.
Goals and Objectives for the Next Year
Expansion of Educational Programs: The PFLC aims to expand its educational programs by offering more comprehensive training modules on topics such as unconscious bias, creating inclusive workplaces and the economic benefits of diversity.
Increased Advocacy and Policy Influence: Advocacy will remain a key focus in the coming year. The PFLC plans to intensify efforts to influence policy at both the corporate and governmental levels. By working with policymakers and corporate leaders, the council aims to create a more equitable business environment.
Broader Community Engagement: The PFLC is committed to deepening its engagement with the broader community to build stronger relationships with the LGBTQ+ community and demonstrate the franchising industry’s commitment to inclusivity.
Research and Data Collection: Understanding the landscape is crucial for making informed decisions. The PFLC plans to undertake comprehensive research to gather data on the state of LGBTQ+ inclusion within the franchising industry. This research will help identify areas of improvement, measure the impact of current initiatives and guide future strategies. By grounding its efforts in data, the PFLC can ensure its actions are effective and meaningful.
Significant strides have been made by the PFLC in promoting inclusion within the franchising industry. Its achievements prove its dedication as do the positive impact of its initiatives. Looking ahead, the council’s goals reflect a commitment to education, advocacy, community engagement and data-driven strategies. The PFLC is committed to further transforming the franchising industry into a more equitable space for all.
Rose Mango
Franchising is a perfect avenue where the LGBTQ+ community can step into and manifest their best selves.
Paul Pickett, Chief Development Officer-EVP of Franchising, Wild Birds Unlimited, Inc.
Companies that demonstrate a commitment to diversity often enjoy a stronger reputation.
Doug Flaig, CEO,Stratus Building Solutions
Together, let’s continue our journey toward a future where every individual feels seen, heard, and valued – regardless of their sexual orientation or gender identity.
Patti Rother, President, Stay In Your Lane