WHAT THE HECK IS A FRANCHISE CONSULTANT?

One of the responsibilities of a Certified Franchise Consultant (CFC) is to dispel common myths in the industry. One common myth is that one needs a million dollars to invest in a franchise. While this sometimes is most certainly the case, it’s more of a myth than reality.

Kristin Odeh, CFC with FranServe, Inc. recently posted on LinkedIN, “One of the first questions people ask about franchising is cost, and most assume it’s out of reach. The reality: investment levels vary widely, and there are models designed for different budgets and lifestyles.”

Kristin went on to point out that many models require far less investment. “Some can even be run from home with lower overhead. The right fit depends on industry model and goals. The best opportunity isn’t always the biggest one.”

My favorite part of that quote from Kristin is: “The best opportunity isn’t always the biggest one.” There could not be a truer statement. I’ve seen many thrive in the franchise community with significantly less initial investment that they thought they’d have to invest. One of my favorite things about being a franchise consultant is the opportunity to dispel myths with simple and proven facts.

Franchise consulting can be a fun and gratifying business for those who have a desire to help others achieve business ownership through franchising. Franchise consulting is a flexible work-from-home business. For many, it has been the perfect choice where they can change lives and change generations all without the restrictions of a territory! If you’d like to learn more, please email connect@franserve.com

Don Clayton

Don Clayton has spent more than 23 years helping others achieve their dream of business ownership – starting as a business broker in 2002 and then as a franchise consultant for FranServe in 2012. His passion for the business led Clayton to the position of Chief Talent Officer, where he is committed to recruiting qualified candidates who are likely to succeed as FranServe Certified Consultants. franserve.comconnect@franserve.com

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