Social Geek Radio: Q4: Serving the Customer
What Does Q4 Mean This Year? I have no new news to share this month. But I do have some words of encouragement to all…
Read MoreTag Archives: small business owner
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Legal: Monetize Your Losses
It is so tempting for a franchisor to only tout what they do well, the good decisions they have made, and the incredible systems they…
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Legal: Soft-shell Crabs: Delicious, but Vulnerable
As a crab grows, it must periodically shed its hard outer shell, at which time, its inner soft shell expands and hardens, giving the crab…
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Social Media Marketing Challenges
Social Media Marketing Challenges: Branding & Lead Generation I recently had the pleasure of hosting another Marketing Workshop with the International Franchise Association. Thanks to…
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Should My Corporate Stores Pay Royalties?
Absolutely! If you make $100 in profit, that $100 on the open market is worth the multiple of the earnings in the business it is…
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Social Media to Help Franchisee Staffing Challenges
It’s been terrific to get back out to in-person franchise events over the past few months. Organizations like National Event Management and MFV Expo have…
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Servant Leadership
As a franchise attorney, I am often asked what makes a franchise system succeed. What separates the brands that grow past the point of royalty…
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Getting Item 7 Right: Keep the Low End Up!
As we wrap up another busy FDD renewal season, I am struck how often the “total investment” tension of Item 7 in the FDD is…
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12 Inspirational Ideas from ‘The Founder’
A few issues ago I discussed searching for The Official Music Genre of Franchising (it’s Jazz!). I thought now we should perhaps examine movies. What…
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